A new precision with ACTIVATION STUDIO

    Can you imagine being able to build campaigns with a clear understanding of your customers’ needs?

    Discover the power of ZERO-PARTY DATA

    Your offer

    *Prototipos sin branding. Si quieres saber cómo quedarían los tuyos, habla con nosotros.

    ACTIVATION STUDIO

    powers truly reciprocal, #Privacy-first, One-to-One marketing that works.

    How does it HELP ME?

    ACQUISITION

    Find new, better customers at a lower cost.

    All of it while showing real respect for their data and avoiding privacy compliance headaches.

    TELL ME MORE +

    LOYALTY

    Connect with your customers in a whole new way

    Hint: it does not involve chasing them around or creeping them out!

    TELL ME MORE +

    What do our CUSTOMERS SAY?

    David Carro

    “Zero-Party Data is a promising new way to diversify your media spend.”

    VODAFONE
    Alejandro Domínguez

    "PrivacyCloud is finally providing a privacy-first alternative to other customer acquisition channels, entirely changing the rules around data collection, data activation and actionable insights."

    VERTI
    Benito Peral

    “Activation Studio is finally allowing digital marketers leverage one-to-one connections without the risk and costs of GDPR compliance.”

    SAMSUNG

    Why should I EVEN CARE?

    There is a reason why major advertisers are already benefiting from PrivacyCloud’s Activation Studio. Or rather, there are six. The following remain the primary concerns of every Digital Marketer as we enter 2021:
    Ad fraud

    Up to 30% of the overall digital marketing budget is retained by a wide range of scams

    Intermediation

    The so-called “Ad Tech Tax” keeps up to 52% of your entire ad spend.

    Social unrest

    25% of the internet population uses AdBlockers and most reject retargeting, profiling.

    Legal risks

    Data protection agencies have started to enforce a strict threshold for valid consent.

    Brand safety

    Bidding on profiles (vs context) is quickly becoming akin to sponsoring the worst possible values.

    Unreliable metrics

    As a result of blocked cookies, walled gardens, tracking prevention, lack of standards.

    Put it more simply, by leveraging Zero-Party Data, ACTIVATION STUDIO GUARANTEES UNPARALLELED ROI

    with a fraction of the legal and reputational risks of existing channels.

    You already know how chasing third-party cookie-based audience profiles currently works for you.

    Would you like to test the precision you would obtain with ACTIVATION STUDIO?

    *We just need your email address, so we can talk. (We will rely on legitimate interest as the legal basis to process this piece of personal data).

    Check out our Privacy Policy to find out more.

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    What is Zero-Party Data?

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