Category CPRA

AdTech, CPRA, ePrivacy, GDPR, Zero-Party

ePrivacy, MarTech, Zero-Party Data, and the future of media

Please find below our quarterly update on five specific topics: (also available in audio format – on Masters of Privacy) ePrivacy and regulatory framework EU-US data transfers: A new beginning The European Union and the United States announced a Trans-Atlantic Data Privacy…

PrivacyCloud Marketing
December 1, 2022

CPRA, eCommerce, ePrivacy, EU-US, GDPR, PET, Zero-Party

The fight for Privacy: Transparency and Control vs. Ownership and Value

We are at a crossroads: In other words, it seems like the more we stick to the perception that we “own our data” and that “we should claim our fair share of the money others make with it”, the less…

PrivacyCloud Marketing
December 1, 2022